Menu and price list · page arrangement
Today's board
Four lines, enormous, rewritten every morning. Choose it when today is the only thing that matters.
- 1Navigation
- 2Today, large
- 3The rest of the card
- 4Opening
- 5Footer
- Today's braise
Lamb, prunes, almonds
- Vegetarian
Lentils with preserved lemon
- Bread
Sourdough, from the 7:00 a.m. bake
- Sold out
Almond pastry, back Friday
The rest of the card
To start the day
Until 11:30 a.m.- Sourdough toast, butter, apricot jam$6
From the 7:00 a.m. bake
- Eggs, cooked how you ask$11
With toast and tomato salad
- Yogurt, dates, toasted almonds$9
Set here the night before
Midday
Six dishes, written this morning- Braised lamb, prunes, almonds$24
Cooked from seven, ready at noon
- Roasted vegetable grain bowl$17
Seven vegetables, chickpeas
- Grilled pepper and tomato salad$11
Charred on the plancha, served cold
- Lentils, cumin, preserved lemon$13
Vegetarian, and better on the second day
To finish
- Orange and cinnamon$8
Blood oranges in season
- Almond pastry, two pieces$7
Made on Tuesdays and Fridays
To drink
- Mint tea$4
Pot for one or two
- Coffee$4
Black, or with hot milk
- Pressed orange$7
Three oranges a glass
Opening
- Open
- Tuesday to Sunday, 8:00 a.m.–4:00 p.m.
- Seats
- Twenty-two, plus six outside
- The card
- Rewritten every morning
The other four arrangements for a menu and price list
Same fictitious business, same content, arranged four other ways. What is there today, and what does it cost?
Card in columns
The whole card on one screen, in two columns, prices aligned. Choose it when people are deciding at the door.
Menu and price list · 5 sections
Price tiers
Three set prices rather than forty lines. Choose it when you sell a formula, not a list.
Menu and price list · 5 sections
Illustrated by category
A photograph for each part of the card. Choose it when the food is unfamiliar and the picture does the explaining.
Menu and price list · 5 sections
Comparison matrix
A grid of what each price includes. Choose it when the difference between options is the question being asked.
Menu and price list · 5 sections